Rabu, 28 April 2010
Maruti shifting its focus on CNG from LPG
The race for the alternative fuel vehicles is still in its first phase as far as the operations in the Indian market are concerned but that is absolutely not stopping the market leader Maruti Suzuki to bring considerable changes to its strategy.
While the company was banking on LPG to bring more volumes under its umbrella as far as the alternative fuel segment was concerned but the company has recently announced its plans to launch CNG vehicles. Sources confirmed that the company expects to launch a CNG empowered vehicle in every segment in the next 6 months.
Notably, the company has so far launched the WagonR in the LPG version in the Indian market. However, with the new WagonR launched in the Indian market, the duo version will not be sold in the 13 metros.
It may be noted that the company used to garner around 12-14% of its total WagonR sales form the rural markets and it is believed that after the company will shift to CNG, its sales from alternative fuel sales will increase considerably in the long-run.
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